Article

Building prosperity by reimagining the building blocks of plastics

Kritika Tyagi — Co-founder, Head of Product, erthos®
Institution(s)
University of Toronto
Lambton College
Province(s)
Ontario

Moving from plastics to biomaterials  

Plastic is versatile and cheap to make. Worldwide, the UN estimates, we produce about 400 million tonnes of plastic waste every year — and so far, less than 10 percent of that has been recycled.   

As an alternative, companies are turning to biomaterials, which break down when disposed of properly. But to be a true replacement, biomaterials need to do the same thing plastics can.   

Kritika Tyagi, co-founder of the biomaterials company erthos®, understands this. She met her co-founder, Nuha Siddiqui, while studying at the University of Toronto in the late 2010s. They combined their skills to build their company: Tyagi — research, and Siddiqui — business.   

Answering the call to help industry innovate — today 

Clients come to them with  product applications  they want replaced and the erthos® team develops a formula with industry-tested and erthos®-patented ingredients, builds the biomaterial and helps the company test the products at scale. They have worked on products like cosmetics containers, and caps for Budweiser kegs, among others.   

From an infrastructure perspective, a funding perspective, a talent pool perspective — there are so many opportunities in Canada.

A potato-based solution conceived in a lab 

In the early days of erthos®, Tyagi and Siddiqui were looking to swap petroleum-based packing peanuts for something that could be made with potato byproducts. To test their formulas, they booked time at the CFI-funded Lambton Manufacturing Innovation Centre (LMIC) at Lambton College in Sarnia, Ont. Under the supervision of the lab’s researchers, and working with the students there, they tested the potato-based biomaterial in the lab’s plastic-making equipment to see if it could create equivalent material. It could. Building on that success, erthos® now regularly helps clients move away from plastics without having to retool their factories, saving them money.   

Icon of documents and a magnifier
Building prosperity for Canada
  • 22 employees  
  • 15 patents filed  
  • $15.2 million in funding raised   
  • Winner of a Governor General’s Innovation Award 2024 

Using AI to accelerate productivity 

The company is looking at new ways to reduce costs for their clients. erthos® recently announced a proprietary AI platform, called ZYA, which uses erthos®’s six-plus years of biomaterials research to generate formulations for its R&D team to refine, validate and scale for client needs. Tyagi says incorporating ZYA into how erthos® performs R&D has the potential to reduce costs for clients by up to 92 percent and reduce the time it takes to find the right material by several months.  

A credit to Canada’s diversity 

Tyagi credits a diverse team at erthos® and a rich research environment in Canada for helping to drive the company’s innovations. “The diversity we have at erthos® allows us to really bring a more intersectional viewpoint into our research and into the products that we’re building,” she says. 

Return to the Building prosperity main page